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Law Firm SEO Without The Red Flags 🚩

More results & zero snake oil.

Law Firms Only

We work exclusively with law firms​

Local Exclusivity

We don't work with your competition

No Contracts

Month-to-month agreements

Law Firm SEO Case Study

We have had the pleasure of working with Phase for about a year and would highly recommend them to anyone looking to enhance their SEO efforts.

- Holly B.

Phase Marketing was not only professional, but extraordinarily effective in the online promotion of my business. They were the most positive aspect of my law firm.

- Greg K.

It is crystal clear Phase Marketing is honest, innovative, and ethical. They provide excellent results in a very short period of time. I am so thankful our paths crossed.

- Paul S.

Phase Marketing is super knowledgeable when it comes to SEO! They takes the time to explain things carefully and seems to really care. Thanks for your help!

- Kait H.

So happy to find Phase Marketing after hiring multiple agencies to design and build the website for my firm and it repeatedly falling short of my standards.

- Lauren B.

Incredible marketing service. I encourage anyone searching for quality SEO services to start with Phase Marketing! Get a marketing plan and see for yourself.

- Bria B.

Everything Included In A
Phase Marketing SEO Campaign

Simple Stuff

Technical Stuff

  • Google Maps ranking (Google My Business)

  • Organic SERPs ranking

  • Technical law article writing & ranking

  • Reputable link building

  • Website design, management, & security

  • Video Creation & Headshots

  • Conversion rate optimization

  • Public relations & press releases

  • Our review generation software tool

  • Comprehensive reporting & consulting

  • Market analysis & revenue projections 

  • Call tracking & lead quality assurance

  • Local & national keyword research

  • Title tag optimization

  • Site architecture hierarchy

  • interlinking & external linking

  • Citation building & correcting

  • Schema Markup Creation

  • Mobile-First Priority Indexing

  • Load Speed Optimization

  • Meta Title Optimization

  • Mobile/Tablet/Desktop Optimization

  • GMB Site Silo Interlinking

  • Lots of other stuff...

Of Clients On Page 1

Client Retention Rate

Every one of our clients who trusted us with an SEO campaign is now a top lawyer in their city on Google. No exceptions.

In the life of our agency, we have never lost a client. The best way to grow our agency is to grow with our clients by delivering consistent cases.

How Do We Do It?

Our SEO Process: The Phase Law Formula™️

Get Ranked + Build Trust = Maximum Cases

Other agencies focus on getting your law firm ranked on Google, but ranking alone doesn't get you cases. It only gets you found. It's the combination of getting found on the first page of Google and building trust with your market everywhere on the internet that turns a page 1 result into maximizing quality cases.


Phase One: Get Found

Get Found By Ranking

What's the value in being the best attorney if no one knows you exist? Your competitors have been investing in SEO for years, and you need to catch up. Our law firm ranking strategy focuses on maximizing the quality of our SEO work instead of quantity, building more trust with Google faster.


This means that we can deliver multiple years worth of SEO in less than one year to catch up, outpace, and outrank your competition.

Find Out How

Articles That Rank

Writing Content That Maximizes SEO Value

Our legal writing team creates 3,000+ word evergreen articles on your behalf. We then rank those articles for questions that your clients are searching for on Google. 

This consistent readership of your content gives both Google and your clients evidence you are the expert. Every article we write delivers 6x more SEO value than the industry standard blog.

Legal Authority

Linking Your Site With Trusted Sites

To prove that Google can trust your law firm, you need to associate your website with sites that are already trusted by Google. We reach out to hundreds of trusted industry leaders and get them to use your firm as a reference on their website.


This transfers their existing trust with Google to you. If Google trusts Super Lawyers, and Super Lawyers trusts you, then Google trusts you.

Number of Position 1 Keywords

We Actually Get It Done

10 Min SEO Page.png

"I have been working with Phase Marketing for close to a year, and I could not be more impressed with the results and service they have provided my firm. They helped my firm show up as the number one search result in Des Moines. The owner always answers my calls and handles everything promptly and professionally. I highly recommend their service!"

Tom Fowler

Tom Fowler Law


Phase Two: Build Trust

Trust Turns Ranking Into Cases

People hire lawyers to help them navigate a legal issue they don't understand when their life and money are on the line. Since the stakes are so high, the most important thing they're looking for is a lawyer on their side that they can trust. That is why we build trust for your firm all over the internet.

Find Out How

Custom Review Software

Get More Reviews To Boost Your Reputation

Trust is hard to gain and easy to lose. A high rating all over the internet anywhere your potential client is looking is critical to how you are perceived.

Our review generation software is included in all SEO campaigns and will help you get 5-star reviews on reputable sites like Google, BBB, and Avvo while filtering bad reviews before they make it online.

Press & Awards

Gain Local Prestige
With Media Coverage

If your web visitors see you featured in major media outlets and receiving elite legal awards, they're convinced they can trust you with their legal problem and are more likely to give you a call.

We believe SEO includes PR. Our clients have been featured in exclusive media placements like the Associated Press, Yahoo News, Google News, and 500+ others.

"It is clear that Phase Marketing is honest, innovative, ethical, and creative! They provided excellent results in a very short period of time. I am confident I'm now led in the right direction, with a great service and a team who has my best interest in mind."

Paul S.

Family Lawyer

Conversion Rate Increase With Trust


Our websites aren't built only for the Google algorithm. They're built for real people in your city that need your help.

Our clients convert, on average, 3x more cases than the industry standard by leveraging the power of trust through reviews and media placements. 


18% Conversion Rate

5% Conversion Rate

Frequently Asked Questions

"Do you build websites?"

If you don't have a site or have one that needs to be updated, we build and design one for you from scratch. This doesn't cost extra and is built into the first month of the SEO campaign. We then sign the ownership rights of the site over to you to use for the life of your firm.

No strings attached. Ask us for our portfolio!

"How much will SEO with you cost?"

Our pricing is solely based on how much work needs to be done to outrank your competition. In smaller cities with less aggressive competitors, our minimum engagement of $5,000/mo will work. Bigger cities > bigger competitors > more work needs to be done > bigger SEO budget is needed > bigger ROI.

"Will I know what You're doing every month"

An owner of Phase will be your sole contact, no clueless account reps here. He will make a 10min. monthly video sent to your email on what work was done over the last month, how that work is helping you, and what we will be doing next month to continue our growth. We will also send that report in a document format.

"What is my expected ROI?"

Our average across all of our clients is 7.2x the monthly SEO retainer. This will be accurately calculated for you in our first meeting together so you can plan for the future of your firm. Your practice area and city determine both the cost of the SEO campaign and the projected ROI.

Have you reached a verdict?

Lock Us Down In Your City


Increase Your Revenue


Track Your Performance


Grow Your Law Firm

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